A comprehensive civil rights law enacted in 1990 that prohibits discrimination against individuals with disabilities in all areas of public life, including jobs, schools, transportation, and all public and private places open to the general public. The ADA mandates that businesses and organizations provide equal access to goods and services for people with disabilities, including accessible websites.
User Persona
A fictional representation of a target user, created to better understand their motivations, goals, and behaviors, and guide the design