An endorsement refers to a public expression of support or approval, often given by an influencer or a prominent figure, to a product, service, or brand. Influencers use their influence and credibility to recommend or vouch for a particular offering, aiming to persuade their audience to trust and engage with it.
Domain Authority (DA)
A metric developed by Moz that predicts a website’s ability to rank in search engine results. It is influenced by
